Be transported to paradise with our Coconut Mint combo. 

Free of toxic ingredients, Gem is the overachieving natural, whitening toothpaste that actually works. We’re probiotic-rich, non-toxic, Australian-made and the first toothpaste in Australia to contain an oral probiotic.

Every ingredient was carefully selected and is underpinned by scientific research, like hydroxyapatite, a safe and proven remineralizing agent. We also use a combination of the naturally powerful Sodium Bicarbonate and Silica to help clean and whiten tooth enamel. Get ready to detox your mouth and whiten your teeth with our Coconut Mint, made with all-natural ingredients that actually work.


*We’re free of the nasty 9, including parabens, triclosan, SLS and BS.

Gem proudly make non-toxic oral care products, right here in Australia.

We are a new oral care company for a new generation, and we’re making our grannies proud with an all-natural ingredient list of things you can actually pronounce. Our products are free of the bad stuff, like parabens, triclosan, SLS and BS and full of the good stuff, like probiotics, earth minerals and natural oils. And of course, we do all the stuff you’d expect, like freshen, brighten and protect your grill.

Aloe Barbadensis Leaf Extract

This wonder plant has many anti-bacterial and anti-inflammatory properties, particularly beneficial for sore gums. Aloe also helps to dislodge plaque and protect teeth from decay.

Calcium Carbonate

Mined from the earth, we use this natural mineral as a mild abrasive to help prevent plaque build-up, remove surface stains and whiten and polish teeth. Unlike abrasives of the past, it offers a gentle clean, without scratching or damaging the tooth’s enamel.

Caprylhydroxamic Acid

This amino acid is derived from coconut oil is a very gentle and mild preservative to help keep our products safe and stable. This wonder ingredient is strong enough to kill bacteria, but doesn’t impact the efficacy of other ingredients, or harm your body in any way.

Caprylyl/Capryl Glucoside

This is a natural surfactant made from vegetable derived fatty acids and glucose. It helps to mix oils into water to create a consistent and even texture.


Carbomers work their magic by helping suspend an insoluble solid in a liquid. They also stop emulsions from separating into
their oil and liquid forms and therefore control the consistency and flow of our whitening pen very nicely. Our carbomers are mostly derived from Acrylic Acid, so they won’t cause allergic reactions or irritation.

Cellulose Gum

Derived from the cell walls of plants, we use Cellulose Gum as a thickening agent to keep the paste creamy and stop ingredients from separating. This ingredient is regularly used as a food additive and is considered safe for consumption.


Chlorophyllin-Copper Complex

Chlorophyll is a pigment found in plants that neutralises your mouth's PH and promotes a healthy oral microbiome. It also inhibits bad breath, by eliminating smells in the mouth and throat. It even works on dogs…and that’s saying something!

Citric Acid

This is an Alpha hydroxy acid that comes from citrus fruits. It helps to balance the mouth’s PH levels, a critical component of a happy, healthy oral microbiome.

Cocamidopropyl Betaine

We use a tiny dose of this gentle cleaning and thickening agent derived from coconut oil, to help give our mouthwash the right consistency. This ingredient is a milder alternative to many of the harsh SLS cleaning agents on the market.

Coconut Oil (Cocos Nucifera)

Similarly to peppermint oil, Coconut Oil can help to soothe gums. It is also naturally anti-bacterial and wonderfully aromatic, to help flossing feel less like a chore.


This is a natural sweetener made from the fermented sugars found in corn. It is super low in calories, doesn’t impact blood sugar, and best of all, it stops bacteria from sticking to your teeth.

Euphorbia cerifera (Candelilla) Wax

Candelilla wax is a wax derived from the leaves of the small Candelilla shrub. The name means ‘little candle’, which harks back to its roots in making candles. Unlike beeswax, it is vegan and has both protective and softening qualities; perfect for floss!


We use natural Spearmint and Coconut Flavours to give our Whitening Pen a fabulous freshness hit that will make you excited to whiten your teeth each day!


Our food-grade Glycerin is derived from vegetable oils and is non-GMO. It works as a natural preservative to prevent the ingredients from separating, while also enhancing the natural mint oil flavour.

Glyceryl Caprylate

This is a natural emollient and preservative that comes from glycerin and plant fatty acids. It is used for its antimicrobial, emollient and hydrating properties and can work as a co-emulsifier. In other words, it can get our spearmint oil and water to mix beautifully, while keeping our products safe and stable.

Hydrated Silica

This natural material is used to remove surface stains and whiten and polish teeth. Gem uses only the highest quality silica with ultra-fine microscopic particles, designed to safely clean and polish the enamel on your teeth (some imported silica has large abrasive particles that can scratch or damage the enamel).

Hydroxyapatite (Omyadent)

Hydroxyapatite is the main mineral our teeth and bones are made of and is a proven, safe alternative to fluoride. It works by repairing and re-mineralising tooth enamel with calcium and phosphorus, which helps teeth to become harder and stronger, while also whitening and smoothening the tooth’s surface.

Hydrogen Peroxide

We use food grade hydrogen peroxide to act as a safe bleaching agent. The peroxide penetrates your tooth’s enamel and lightens surface stains. The level of Hydrogen Peroxide is safe for all, even those with sensitive teeth.


This is an organic compound derived from peppermint oil. It is used to help enhance the minty flavour of our bites, while also helping achieve the right consistency.


This is the main ingredient in lemon peel and is used to help give our spray a delightful, fresh fragrance and flavour.


Naturally derived and made from corn, rice, potato starch or wheat, Maltodextrin is a commonly used, easily-digestible food additive. It can be used to improve the mouth feel of a product, but in our case, it’s simply a minor by-product of the probiotic and only occurs in trace amounts.

Melia Azadirachta (Neem) Leaf Extract

Neem is a natural herb from the Neem tree that reduces odour-causing bacteria. Additionally, Neem has been proven to fight tooth decay and oral infections and can prevent sore and bleeding gums. Neem is a powerful substance. For this reason, we use less than 0.001% Neem to ensure we are providing a level that is safe to humans.

Mentha Viridis (Spearmint) Leaf Oil & Menthol

These natural ingredients create a minty fresh taste. Not to mention, spearmint is also known to have anti-bacterial properties.



Sodium Benzoate

This ingredient is used as a preservative. The one we use is food-grade and helps to balance the mouth’s PH levels, which in turn promotes an anti-bacterial environment.

Sodium Citrate

This little wonder ingredient is derived from Citric acid that is found naturally in citrus fruits and helps to adjust the pH levels. It also helps to keep our products fresher for longer, by neutralising the ions in the formula.

Sodium Menthyl Cocoyl Taurate

This is a sulphate-free, naturally derived alternative to Sodium Lauryl Sulphate (SLS). Derived from coconut, this mild surfactant has very low irritation potential (unlike SLS) and has strong cleansing properties.

Sodium cocoyl isethionate

This is a sulphate-free, naturally derived alternative to Sodium Lauryl Sulphate(SLS). Derived from coconut, this mild surfactant has very low irritation potential, unlike SLS. It still has a high cleansing performance and produces a creamy foam. Foam is critical, as it helps all ingredients access all teeth crevices and loosens plaque and food particles so that they can be brushed away with ease.


The sweetener Sorbitol is naturally derived from corn. Not only does it not cause cavities, it can help reduce dental plaque and acids, while also fighting harmful pathogens found in saliva. As a humectant, it also helps to moisten the mouth.

Stevia Rebaudiana Leaf/Stem Extract

We use this sugar substitute extracted from the leaves of the Stevia Rebaudiana plant, and native to Brazil and Paraguay. As stevia is sugar-free, it does not fuel the plaque bacteria that causes tooth decay. It also helps to remove the bitter notes.


We use pure water to blend ingredients and give our products the right consistency.


This corn-derived sweetener has anti-bacterial properties, is non-cariogenic and doesn’t ferment in your mouth to feed tooth decaying bacteria. Importantly, this has the effect of reducing plaque formation and inhibiting enamel demineralisation. By starving the cavity-causing bacteria, acidity inside your mouth is neutralised and saliva flow increases to healthy levels.