Triple Whitening Toothpaste: Apple Mint

A high-performance, natural whitening toothpaste.

What is it:
Our Triple Whitening Toothpaste delivers a deeper clean for fresher breath and whiter teeth. We include science-backed, dentist driven and natural ingredients so you can brighten without the sensitivity. 

Why we love it:
- Luxurious brushing (and foaming!) with naturally powerful ingredients ensures you get the most out of your routine.
- Whitens without the harsh chemicals that strip your enamel.
- We include an oral probiotic to balance your mouth's microbiome.
- Leaves you with a clean and fresh finish to keep you rejuvenated all day.


Gem proudly make non-toxic oral care products, right here in Australia.

We are a new oral care company for a new generation, and we’re making our grannies proud with an all-natural ingredient list of things you can actually pronounce. Our products are free of the bad stuff, like parabens, triclosan, SLS and BS and full of the good stuff, like probiotics, earth minerals and natural oils. And of course, we do all the stuff you’d expect, like freshen, brighten and protect your grill.

Calcium Carbonate

Mined from the earth, we use this natural mineral as a mild abrasive to help prevent plaque build-up, remove surface stains and whiten and polish teeth. Unlike abrasives of the past, it offers a gentle clean, without scratching or damaging the tooth’s enamel.

Cellulose Gum

Derived from the cell walls of plants, we use Cellulose Gum as a thickening agent to keep the paste creamy and stop ingredients from separating. This ingredient is regularly used as a food additive and is considered safe for consumption.



Our food-grade Glycerin is derived from vegetable oils and is non-GMO. It works as a natural preservative to prevent the ingredients from separating, while also enhancing the natural mint oil flavour.

Hydrated Silica

This natural material is used to remove surface stains and whiten and polish teeth. Gem uses only the highest quality silica with ultra-fine microscopic particles, designed to safely clean and polish the enamel on your teeth (some imported silica has large abrasive particles that can scratch or damage the enamel).

Hydroxyapatite (Omyadent)

Hydroxyapatite is the main mineral our teeth and bones are made of and is a proven, safe alternative to fluoride. It works by repairing and re-mineralising tooth enamel with calcium and phosphorus, which helps teeth to become harder and stronger, while also whitening and smoothening the tooth’s surface.


Naturally derived and made from corn, rice, potato starch or wheat, Maltodextrin is a commonly used, easily-digestible food additive. It can be used to improve the mouth feel of a product, but in our case, it’s simply a minor by-product of the probiotic and only occurs in trace amounts.

Mint Oil & Menthol

Our powerful peppermint flavour comes from pure peppermint (mentha piperta oil) and mint (mentha arvensis leaf oil) essential oils (both derived from natural mint leaves) and a naturally sourced menthol. Combined, these ingredients provide a clean aftertaste and long-lasting fresh breath.

Oral Probiotic (Lactobacillus Salivarius)

This probiotic is an anti-bacterial and anti-inflammatory agent. When we nuke our mouths with chemicals, the balance of good and bad bacteria is thrown off. And bad bacteria is a problem; it can destroy the tooth’s enamel, as well as the dentin layer underneath. The inclusion of Lactobacillus Salivarius prevents the build-up of bad bacteria, encourages the good bacteria and helps to establish a healthy oral microbiome.

Sodium Menthyl Cocoyl Taurate

This is a sulphate-free, naturally derived alternative to Sodium Lauryl Sulphate (SLS). Derived from coconut, this mild surfactant has very low irritation potential (unlike SLS) and has strong cleansing properties.


The sweetener Sorbitol is naturally derived from corn. Not only does it not cause cavities, it can help reduce dental plaque and acids, while also fighting harmful pathogens found in saliva. As a humectant, it also helps to moisten the mouth.

Stevia Rebaudiana Leaf/Stem Extract

We use this sugar substitute extracted from the leaves of the Stevia Rebaudiana plant, and native to Brazil and Paraguay. As stevia is sugar-free, it does not fuel the plaque bacteria that causes tooth decay. It also helps to remove the bitter notes.


We use pure water to blend ingredients and give our products the right consistency.


This corn-derived sweetener has anti-bacterial properties, is non-cariogenic and doesn’t ferment in your mouth to feed tooth decaying bacteria. Importantly, this has the effect of reducing plaque formation and inhibiting enamel demineralisation. By starving the cavity-causing bacteria, acidity inside your mouth is neutralised and saliva flow increases to healthy levels.